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Telling the story about friendship and passion among our young audience, “Dear Friend” became the #2 trending video on YouTube Indonesia at its release

"Dear Friend" by Agung Hapsah

"Dear Friend" by Agung Hapsah

A coming-of-age short film in collaboration with content creator Agung Hapsah and Samsung A Series

Behind the scenes

The challenge

Having been connected with Agung Hapsah through YouTube Rewind Indonesia in 2018, the challenge was bringing his heartwarming script to life for the Indonesian audience, while showcasing the features of the newly-released Samsung A Series

"Dear Friend" by Agung Hapsah
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The approach

We worked with cast and crew from outside of the city to represent the typical young Indonesian audience and made sure to have enough scenes that featured the Samsung A Series

"Dear Friend" by Agung Hapsah

The results

At its release, "Dear Friend" became the #2 trending video on YouTube

"Dear Friend" by Agung Hapsah

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